(BPT) - What goals have you set for 2026? The energy and optimism of the new year can make it easier to dive into a new hobby, establish a new routine or complete a task. One task for your New Year's list of goals will benefit you all year long: switching wireless carriers.
Whether you're looking for a better plan, improved coverage or want to snag a phone deal, switching can make it happen. That said, switching wireless carriers can be difficult to navigate. The process can be confusing, time-consuming and forces you to make multiple decisions that slow you down.
"Becoming a new customer shouldn't feel like a hassle," said Srini Gopalan, CEO, T-Mobile. "Every year, over 34 million Americans switch providers, wasting over three hours on average on an outdated, confusing, complex process."
Switching wireless carriers shouldn't cost you time and headaches. One carrier has made it easier than ever before for customers to make the switch. In fact, you can do it in 15 minutes.
How 15 minutes can change your year
T-Mobile's latest Un-carrier move, Switching Made Easy, is a major upgrade to the customer switching experience, making it faster, smarter and hassle-free. All you have to do is download the AI-powered T-Life app, log on and tap the Easy Switch (beta) option.
Once you start the process, the app will recommend the best plan for you based on your current carrier's account, highlighting your savings and benefits. The Easy Switch tool's flexibility and convenience make it simple to check "switching carriers" off your list of resolutions.
Switching quickly isn't the only benefit you'll receive. In addition to a hassle-free experience, you'll also have the flexibility to choose a new phone after you've switched. Instead of feeling pressured to get a new device immediately, you'll have 90 days to upgrade your smartphone, so you can choose what's right for you, when it's right for you.
On the other hand, if you've already had your eye on a particular smartphone, you don't have to wait. When you order through T-Life, you can receive delivery for new devices from select T-Mobile stores in major U.S. cities, powered by DoorDash Drive and expanding soon.
Your benefits also go beyond your initial switch. From day one, you'll have Magenta Status, which gives you access to streaming benefits like free Netflix, discounts on hotels and car rentals, and weekly offers through T-Mobile Tuesdays.
Ready to make the switch?
In just 15 minutes, you can have a new network, a new device and a new start to 2026.
"With Switching Made Easy, we've taken the best of technology to bring switching into the 21st century," said Gopalan. "Anyone can get a better value and a better experience in just 15 minutes, all on America's Best Network," said Gopalan.
To learn more and get started, visit T-Mobile.com/Switch/15-Minute-Switch.